Consciousness Thought

New PDF release: Metaphors We Live By

By George Lakoff,Mark Johnson

ISBN-10: 0226468003

ISBN-13: 9780226468006

ISBN-10: 0226468011

ISBN-13: 9780226468013

The now-classic Metaphors we are living By replaced our realizing of metaphor and its function in language and the brain. Metaphor, the authors clarify, is a primary mechanism of brain, one who permits us to exploit what we all know approximately our actual and social adventure to supply realizing of numerous different topics. simply because such metaphors constitution our most elementary understandings of our event, they're "metaphors we are living by"—metaphors which could form our perceptions and activities with no our ever noticing them.

In this up to date variation of Lakoff and Johnson's influential booklet, the authors offer an afterword surveying how their conception of metaphor has built in the cognitive sciences to develop into imperative to the modern realizing of the way we expect and the way we convey our concepts in language.

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Metaphors We Live By by George Lakoff,Mark Johnson

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